Colors.
Color is a fundamental feature of life as a color in different shades can put you in a good mood, sadden you or intellectually stimulate you. It is not useful only on a spiritual or intellectual level. A color can advantage or disadvantage you, can make you more beautiful and comfortable in your body and your skin, but if you don't like it, it can create feelings of anxiety, indispose you and it can even produce nervousness. We are surrounded by colors no matter where we are that is why we can say that color is considered to be a fundamental feature of the universe.1 It is also a form of communication because the colors express our moods and even our personality, preferences and desires. Favorite colors help us know our peers but also ourselves penetrating to the depths of one's childhood memories and help us find out who we are in the present but also who we want to become.
Ivan Evseev states in his work "Encyclopedia of cultural signs and symbols" that all the cultures in the world colors and their combinations are constituted in symbolic language with a highly diversified semantics. Color symbolism has an optical background, a psychological foundation and one related to cultural tradition, which relates the colors of the spectrum with other systems of signs and values relevant in the spiritual life of the human community.2 .
The language of colors is an area that expresses its specificity depending on the socio-cultural context. Color beyond her emotional perception is a mirror of our personality and therefore affects communication. In other words, the colors express different things to each person or culture.3 Colors represent countries and traditions and express emotions and feelings. Color symbolism can have a pronounced impact in communication that occurs between people from different continents, causing misunderstandings and negative reactions.
